If your customers can use multiple platforms when communicating with the company and easily switch between platforms in a single conversation, then you are taking advantage of the new trend in customer service: omnichannel customer support.
It’s important to think about how to maximize your customer support.
Some people would rather get a tooth extracted than make a call to a tech support team. However, it doesn’t need to be that way. According to a research survey conducted by the Huffington Post, 90 percent of respondents expressed a preference to speak to a live agent rather than a voice recording, concluding that “…individuals still overwhelmingly want to deal with a human beings rather than a machine.”
We’re back with the best of the web in our customer service roundup for May.